Growth Hacking
Digital Marketing & Growth · ROI Focused
Pay-Per-Click Advertising (PPC)
Pay-Per-Click Advertising (PPC) from Growth Hacking®, Pune: Performance marketing and PPC management from Growth Hacking®, a Google Ads agency in Pune, India. High-ROI paid campaigns across Google Ads, Meta, LinkedIn and display — precise targeting, A/B testing and continuous optimization with a…
E-CommerceSaaSLead GenerationB2B
What's included
Google Ads Management
Search, Shopping, Display, YouTube — full-funnel Google advertising with smart bidding
Meta Ads (Facebook/Instagram)
Audience targeting, creative testing, retargeting, lookalike audiences, conversion campaigns
LinkedIn Advertising
B2B targeting by job title, company size, industry — ideal for lead generation and brand awareness
Landing Page Optimization
Conversion-focused landing pages designed and tested for maximum PPC performance
Retargeting Campaigns
Multi-channel retargeting to recapture lost visitors and move them through the funnel
Conversion Tracking Setup
GA4, GTM, conversion API, offline conversion tracking — complete measurement infrastructure
Business problems this solves
✗ Wasting ad budget with low ROAS
✓ Our fix: Audience segmentation + smart bidding strategies + continuous A/B testing for optimal ROI
✗ High cost per acquisition (CPA)
✓ Our fix: Landing page optimization + quality score improvement + negative keyword management
✗ Can't scale campaigns profitably
✓ Our fix: Lookalike audiences + creative diversification + multi-channel expansion strategy
✗ No visibility into ad performance
✓ Our fix: Custom dashboards + attribution modeling + transparent weekly/monthly reporting
Our process
Account Audit
Deep analysis of existing campaigns, spend efficiency, audience quality, and conversion paths
Strategy & Planning
Channel mix, budget allocation, targeting strategy, creative concepts, KPI definitions
Campaign Setup
Account structure, ad groups, keyword lists, audiences, tracking, and landing pages
Creative Production
Ad copy, display banners, video ads, landing page design — all A/B tested
Optimize & Scale
Bid adjustments, audience refinement, creative rotation, budget reallocation based on performance
Report & Strategize
Weekly performance updates, monthly strategic reviews, quarterly roadmap adjustments
Proof
Typical results
5x
ROAS — SaaS case study
40%
Lower CPA in that engagement
4.8%
Conversion rate achieved
2M+
Ad Spend Managed
PPC · SaaS
5x ROAS With Optimized Google Ads
A SaaS startup achieved 5x return on ad spend through audience segmentation, smart bidding, and landing page optimization.
Read the full case study →Why teams choose us for this
Multi-Platform Expertise
Google, Meta, LinkedIn, TikTok, Programmatic — we cover them all
Creative + Data
Compelling creatives backed by rigorous A/B testing and data analysis
Transparent Spend
You see every dollar spent, every impression served, every conversion earned
Fast Results
Start seeing qualified leads and sales within the first 2-4 weeks
Before you buy
Guides that answer the money questions
FAQ
Frequently asked questions
What is a good ROAS for PPC campaigns?
It depends on your margins and business model. For e-commerce, 3-5x ROAS is typical. For SaaS/B2B, we focus on cost-per-lead and customer lifetime value rather than immediate ROAS.
How much should I budget for PPC?
We recommend starting with at least $2,000-$5,000/month for meaningful data collection and optimization. The right budget depends on your industry, competition, and goals.
Do you manage the ad creative too?
Yes — we handle everything: strategy, ad copy, display banners, video ads, and landing page design. You approve everything before it goes live.
How quickly will I see results?
PPC delivers faster results than SEO — typically within 2-4 weeks. Full optimization with strong ROAS usually happens within 60-90 days of consistent management.
Which ad platforms do you manage?
Google Ads (Search, Shopping, Performance Max, YouTube), Meta (Facebook/Instagram), LinkedIn Ads for B2B, and Microsoft Ads. We recommend platforms based on where your buyers actually are, not where we prefer to work.
Do you require long-term contracts for PPC management?
No. We work month-to-month after an initial 3-month optimization period — the minimum time needed to gather data, test creatives and exit the learning phase with statistically meaningful results.
Start with a free pay-per-click advertising (ppc) consultation
A 30-minute call, an honest audit of where you stand, and a written plan — no obligation.